Walmart Enhances User Interest With New Walmart.com Shopping Experience
(Image Source: Walmart)
Walmart has spent the past year adding hundreds of new features and enhancing existing ones to revolutionize the core digital experience for consumers. This is part of Walmart's ongoing efforts to take its e-commerce offering to the next level by providing customers with more tailored and intuitive interactions that make shopping quick, simple, and enjoyable. And now, the company updated walmart.com with a fresh new appearance and experience to provide a more exciting way for customers to peruse their fantastic selection.
To make it easier for consumers to find what they're looking for and to be inspired to purchase more of the hundreds of millions of goods in the online selection, Walmart is launching a fully revamped homepage. This will help in creating a customer-focused and personalized storefront on walmart.com and the Walmart app.
By showcasing the products most relevant to consumers at any given time, the new site better reflects the way they prefer to buy. Walmart's new homepage is filled with features including a new social-inspired scroll that mimics the experience of using a user's preferred social network app to explore the store's vast inventory.
In addition, Walmart’s customers aren't the only ones who will gain from this fresh perspective. It also helps the company’s suppliers and Marketplace sellers expand their businesses on walmart.com. This has been made possible by giving them more channels through which to display more relevant items and better communicate their stories during moments when those products are at the forefront of consumers' minds.
Moreover, Walmart is fully linking the experience across channels to eliminate friction and make the buying process easier than ever, whether a consumer is using the Walmart app, visiting walmart.com, or visiting a physical store. Clients can also do their shopping whenever and wherever they choose thanks to Walmart’s wide variety of pickup and delivery choices, which range from Express Delivery to Next Day Delivery to Two-Day Delivery to curbside pickup.
Source: Walmart Turns Up the Excitement and Discovery With Brand-New Walmart.com Experience
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