SHEIN Partners with SingPost to Bolster E-Commerce Logistics in Singapore
Singapore Post Limited (SingPost) has announced a strategic partnership with SHEIN, a globally renowned fashion and lifestyle marketplace. Under this agreement, SingPost will play a pivotal role in enhancing SHEIN's fulfillment capabilities, resulting in faster delivery times and an improved overall customer experience. The partnership is expected to raise customer satisfaction levels for SHEIN's clientele.
One of the key advantages for SHEIN is the opportunity to tap into SingPost's extensive knowledge of the Singaporean market, including insights into customer preferences. This will enable SHEIN to tailor its services more precisely to meet the unique needs of its Singaporean customers.
SingPost will provide SHEIN with a comprehensive suite of e-commerce logistics services, encompassing customs clearance, last-mile fulfillment, and returns management. In addition to doorstep deliveries, SHEIN customers will have the added convenience of out-of-home deliveries to their letterboxes and collection points. They can also utilize SingPost's POPStation network for hassle-free product returns.
Mr. Leonard Lin, Global Head of Public Affairs and General Manager of Singapore at SHEIN, expressed enthusiasm for the collaboration, stating, "SHEIN is excited to unveil our new collaboration with SingPost, a recognized industry leader in e-commerce logistics. We are confident that this collaboration will enhance our logistics capabilities, thereby ensuring a more efficient and secure delivery process for our customers in Singapore."