Retail Dive: Amazon Launches Early Holiday Shopping Deals

Oct 21, 2021

(Image source: Amazon)

Black Friday was always known as the biggest shopping event globally, with major discount deals and promotions. Many consumers would queue outside retail stores before its opening on the shopping day and rush to get their items.

Ever since the pandemic hit, shopping have transitioned to online shopping. Most retailers have also combined Black Friday, Cyber Monday, Christmas, and New Year shopping into one big shopping month to avoid capacity crunch during this upcoming peak season.

Amazon is introducing “Black Friday-worthy deals” at around the same time of last year’s Prime Day. Thanks to the vaccination rollouts, most activities are returning to normal and people are getting back to stores and malls for shopping. The later stage of pandemic also gives retailers some advantages: 

“The tailwinds include pent-up demand for discretionary goods, the strength of consumer spending, full-price selling due to lean inventory levels leading to an increase in margins, enhanced profitability from the digital channel, and a rationalized expense base,” Telsey Advisory Group analysts said.

This doesn’t erase the upcoming challenges that merchants have to face in the later stage of the e-commerce holiday shopping season regarding the supply chain. Amazon has to invest more than $1 billion in higher pay for front-line teams and conduct a mass recruitment. Despite all that, there are still many uncertainties around the supply for the holiday season. Retailers will have to try hard to ensure that goods get into customers’ hands by the Dec. 25 holiday deadline.

Source: Amazon joins other retailers in pushing early holiday deals

For more exclusive reports, insights, and interviews on the latest updates in e-commerce and logistics, follow us on LinkedIn or join our community as a member.

Share this with your network

Also worth your time

Follow us on LinkedIn
Stay connected with us

Track your parcel here

More discoveries

Planning for Peak Season 2022: E-Commerce Shopping Trends in the United States

Aug 16, 2022

Retail Dive: Online Retail Sales in the United States to Hit $1.6 Trillion Mark by 2027

Aug 16, 2022

Funding Roundup: Major Wins for CleverTap, Locad, ReturnLogic and Others

Aug 12, 2022

PR Newswire: Purolator Transforms Transportation Sector With Its New Sortation Facility in Toronto

Aug 12, 2022

Alcott Global Podcast: Carbon Neutrality in a Shipping Company

Aug 11, 2022

FreightWaves: FedEx to Apply Peak Season Surcharges As Early As September

Aug 11, 2022

E-Commerce Logistics Race in Latin America: Which Country Performed the Best in H1 2022?

Aug 10, 2022

The Business Times: A.P. Moller - Maersk Purchases Martin Bencher Group for US$61M

Aug 10, 2022

Funding Roundup: Bizongo, Homzmart, Vetted and Others Secured Early-Stage Deals

Aug 05, 2022

How Peak Season 2022 in Europe Might Look Like

Aug 05, 2022

TechCrunch: Shopify Invests $100 Million in a Marketing Automation Startup, Klaviyo

Aug 05, 2022

ITLN: Xpressbees Names Suraj Bangera as Senior Vice President of Cross-Border Business

Aug 04, 2022

Retail Dive: Amazon Launches Same-Day Shipping for Pacsun, GNC, SuperDry, and Diesel Customers

Aug 03, 2022

E-Commerce Logistics Race in Europe: Which Country Performed the Best in Q1 2022?

Aug 02, 2022

Supply Chain Dive: OnTrac and LaserShip Introduce Transcontinental Delivery Service to Prepare for Peak Season

Aug 02, 2022

Alcott Global Podcast: Importance of Supply Chain in Stationery Industry

Aug 01, 2022

Guest Post: 10 Ways Retailers Can Inspire Customers During Peak Season

Aug 01, 2022

Funding Roundup: Early Funding Rounds Secured by Cartona, DealCart and Others

Jul 29, 2022

Vogue: Glossier Launches into Wholesale Partnership with Sephora

Jul 29, 2022

E-Commerce Logistics Race 2022: Canada vs the United States

Jul 28, 2022

Macau Business: DHL Express Names Phil Corcoran as Australia’s Managing Director

Jul 28, 2022

Top E-Commerce Retailers in the United States 2022

Jul 27, 2022

Logistics Manager: InPost Now Has 4000 Parcel Lockers in the UK

Jul 27, 2022

Marketing Interactive: L'Oréal Appoints Kenny Ng as Regional E-Commerce Director

Jul 26, 2022

Guest Post: Why Logistics and Supply Chain Management Is Important

Jul 26, 2022