Embracing Hyperlocal Delivery in the E-Commerce World

Convenience triumphs everything else — this is at least true in the world of e-commerce and retail. Consumers today are well aware of the choices they have and when given the chance, they will not hesitate to pick whichever retailer that can offer them the most seamlessly convenient shopping experience. As sellers become more aware of this harsh market reality, we can expect to see more and more retailers rushing to include hyperlocal delivery in their service repertoire.
While there is no doubt that the global hyperlocal market is on the rise, the questions remain: Why is there a need for businesses to embrace hyperlocal deliveries in the first place? And, how exactly can retailers plan for their hyperlocal delivery strategy in this post-COVID era? In our latest episode of our “Unpacking E-Commerce Logistics” series, we sat down with Suharto Chatterjee from Xpressbees to discuss the aforementioned questions and more.
Key highlights of this episode:
Suharto’s background and career trajectory
Defining hyperlocal delivery in the most general sense
How hyperlocal delivery benefits consumers and retailers alike
Key differences between traditional last-mile and hyperlocal deliveries
Sustainable fleets in India’s hyperlocal delivery market
Challenges to expect when running a hyperlocal delivery model
What makes Xpressbees different from the rest and plans for the future
How retailers can get started with offering hyperlocal deliveries
COVID-19 has accelerated the emergence of the on-demand economy at a more advanced rate than ever before. In this episode, Suharto Chatterjee started off by sharing about his career path and what brought him to Xpressbees specializing in hyperlocal delivery. According to Suharto, a hyperlocal delivery is a delivery made from very nearby stores to consumers’ homes within a stipulated time frame. Some of the many benefits of the hyperlocal model include increased revenue for retailers with minimal effort, greater convenience for customers, and enhanced visibility in the supply chains for all parties involved.
With that being said, challenges are aplenty when it comes to introducing a hyperlocal delivery strategy. On top of complex inventory planning, retailers also have to deal with additional marketing costs as well as irregular operations as they do not know when mass orders may pour in. Lastly, when it comes to sustainability, Suharto noted that a decent percentage of Indian delivery fleets currently use electric vehicles and believes that the number will increase as the ecosystem becomes more developed in the future.
For the full discussion, check out the video below. You wouldn’t want to miss it!
About Suharto Chatterjee
Suharto Chatterjee is the Assistant Vice President of Xpressbees, the fastest-growing express logistics service provider in India that caters to a myriad of end-to-end supply chain solutions across the country. Before Xpressbees, Suharto previously served as the General Manager at Swiggy, India’s leading on-demand delivery platform built on the back of robust Machine Learning technology. With nearly a decade of supply chain experience under his belt, Suharto has expertise in many areas including business development, project management, demand forecasting and Statistical Analysis.
About Unpacking E-Commerce Logistics Series
Unpacking E-Commerce Logistics brings together some of the best experts in the e-commerce logistics and supply chain space to unpack key concepts from a variety of trending topics, ranging from the use of Artificial Intelligence in the industry to embracing hyperlocal delivery in the e-commerce world. An integral part of this series are Ask Me Anything sessions where the audience can ask our thought leaders questions about their career paths, challenges, personal growth and even their plans for the future. No question is off-topic during these interactive 30-minute sessions!
For more exclusive reports, insights, and interviews on the latest updates in e-commerce and logistics, follow us on LinkedIn or join our community as a member.
Also worth your time
Track your parcel here
Event Highlights
North America
Logistics & Supply Chain
ProMat 2023
Mar 20 - 23, 2023 | McCormick Place
Oceania
Retail & E-Commerce
All Star Bash
Mar 16, 2023 | Melbourne
Middle East
Logistics & Supply Chain
Materials Handling Saudi Arabia
Mar 03, 2023 | Jeddah, KSA
North America
Logistics & Supply Chain
LINK2023 Retail Supply Chain Conference
Feb 19 - 22, 2023 | Gaylord Palms Resort and Convention Center
North America
Logistics & Supply Chain
Manifest 2023
Jan 31 - Feb 03, 2023 | Caesars Forum, Las Vegas
More discoveries
Unpacking Supply Chain Digitization for Micro-Retailers
Jul 04, 2022
Business Wire: Convoy Strategically Expands Alliance with MercuryGate
Jul 01, 2022
Funding Roundup: Fresh Funds Raised by Solv, ShopUp, Nautical Commerce and Others
Jul 01, 2022
TechCrunch: Pinterest Elects Google Exec, Bill Ready, as New CEO
Jun 30, 2022
Tech in Asia: Zomato Signs Acquisition Deal with Blinkit for $578M
Jun 29, 2022
Supply Chain Quarterly: Walmart Inducts High-Tech Tablets in Freight Trucks
Jun 28, 2022
State of E-Commerce in Germany 2021
Jun 28, 2022
Guest Post: 5 Effective Ways Technology Enhances Customer Retention
Jun 27, 2022
Alcott Global Podcast: Supply Chain Tech is Here to Stay
Jun 27, 2022
Business Wire: Shipbob Appoints Kamal Sundar As New Supply Chain Leader
Jun 24, 2022
Guest Post: Ultimate E-Commerce Strategies for the Summer Season
Jun 24, 2022
Guest Post: 9 Important Practices for Proper Inventory Management for Startups
Jun 23, 2022
Logistics Management: Fedex and Fourkites Join Forces for New Supply Chain Capabilities
Jun 23, 2022
Retail Dive: Simon Pilots Innovative Search Tool for Shoppers
Jun 22, 2022
Top E-Commerce Trends to Watch this Summer
Jun 21, 2022
Your Story: Delhivery Introduces Same-Day Deliveries for D2C Companies
Jun 21, 2022
Guest Post: Artificial Intelligence in E-Commerce: What’s Next
Jun 21, 2022
Guest Post: How Digital Marketing & Advertising Can Help Grow Your eCommerce Business
Jun 20, 2022
Funding Roundup: New Funds Secured by Zoovu, Cartlow, Khazenly and Others
Jun 17, 2022
Guest Post: 11 Ways to Optimize Your Online Store for Better Conversions
Jun 17, 2022
Apex Insight: Doddle Rolls Out Automated Returns Kiosks
Jun 17, 2022
Unpacking Returns Management in E-Commerce
Jun 17, 2022
Interview with Wilfred Lam: Omnichannel Logistics at LUXASIA
Jun 16, 2022
Fashion Network: Pimberly Strengthens Board with New Member, Dr. Beatrice Lafon
Jun 16, 2022
Yahoo News: Amazon Sets to Launch Prime Air Drone Deliveries
Jun 15, 2022