Top Omnichannel Retailers 2022

The way we think about and approach retail has changed forever. Today, success for retailers involves reaching consumers wherever they are, on whatever device or channel they may be using. And this is where omnichannel comes in.

Omnichannel retail is a strategy that offers a seamless shopping experience from the first touchpoint to the last. It allows businesses to interact with their customers across multiple platforms – be it on the web, through social media, or even in brick-and-mortar stores. Once a nice-to-have feature, omnichannel logistics has now transformed into a must-have for any e-commerce business that is striving to stay ahead of the curve. According to research by Statista, almost one in two e-commerce decision-makers in Europe and North America deemed omnichannel as a very important strategy in 2021.

While most retailers are aware of omnichannel’s benefits, not all of them possess the knowledge or means necessary to effectively run the business at scale. Whether you wish to gain a deeper understanding of the strategy or are just looking for some inspiration, this guide will serve as a good starting point into the world of omnichannel. 

Here are 8 top omnichannel success stories to get you pumped!

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