Alcott Global Podcast: How Thras.io Became the Biggest E-Commerce Aggregators

Jan 25, 2022

In an episode of Leaders in Tech & E-commerce Podcast, Rushit Shah, Regional Director – Asia Pacific of Alcott Global interviewed John Hefter, SVP & Founder At Thras.io.

Listen to the full episode here.

Key highlights of this episode:

  • How did the idea of Thras.io originate

  • Balancing human touch and technology

  • How Thras.io is helping SMEs to reach their highest potential

  • The effect of COVID to their evaluation process

  • Building Teams

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In this episode, John Hefter, SVP and Founder of Thras.io shared how the company started and their origin story. Thras.io is currently at the vanguard of Amazon 3rd party brand acquisition & acceleration, John shared how they are helping their clients reach their highest potential and how they are analyzing businesses through technology and human touch. He also talked about the importance of reading the tea leaves within the Amazon ecosystem in optimizing their client’s pricing, discount strategies and more. He also shared a bit on how they are implementing sustainability in the organization and their own sustainability policies. Lastly, John shared what they are looking for when hiring a new talent and building teams. 

About John Hefter

As a founder of Thras.io, John has been fortunate to witness their original team of 4 grow into a 1000 person, billion-dollar powerhouse. At work and in life, he is a polymath with unrelenting energy and curiosity. He enjoys regularly deploying his expertise in branding, creative, neuroscience marketing, business development, acquisitions, leadership, culture building, and product development across diverse sets of business domains. If there is a challenge met, John will face it openly with creativity, humor, and persistence.

About Leaders in Tech & E-commerce Podcast

Leaders in Tech and E-commerce Podcast brings together some of the best entrepreneurs, experts, and executives in the supply chain tech and e-commerce space to share their perspective on the current trends, their stories about success and failure, and how they attract and recruit talent. 

The host, Rushit Shah is the Regional Director – Asia Pacific of Alcott Global. Rushit comes with 20 years of Executive Search and Selection with 8 years of Supply Chain Consulting service within APAC. Have worked for more than 40 countries with diversified industries and functionality.

For more exclusive reports, insights, and interviews on the latest updates in e-commerce and logistics, follow us on LinkedIn or join our community as a member.

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