COMPLETED EVENT
Innovating Digital Commerce in Ice Cream with Unilever
Jun 17, 2022
3:15 pm - 3:45 pm
Virtual/LiveIf you have always wanted to learn more about quick commerce and how you can best leverage technology innovations for your retail and/or e-commerce business, make sure to attend our upcoming Ask Me Anything session.
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This is the opportunity for you to interact with Matt Close, President of Ice Cream at Unilever. A strong believer in innovation, Matt has delivered strong growth for the global Ice Cream business by pursuing a strategy of channel shift and premiumization. He strengthened both Magnum and Ben & Jerry’s whilst increasing the contribution from Out of Home channels pre-pandemic Covid and pivoting to digital commerce during the COVID pandemic.
Matt is also a speaker at Home Delivery Europe, the industry-defining event for last-mile logistics in Europe and abroad. Join 2,000+ retail logistics professionals this 22-23 June at the RAI Amsterdam.
As the title suggests, you can ask our thought leader about his career path, challenges, personal growth, and journey. No question is off-topic! The session will be moderated by Jiamin Han, Community Lead at Parcel Monitor, the leading e-commerce logistics community.
To help you think of some questions, here are his areas of expertise:
- Quick Commerce
- E-Commerce Innovation
- Marketing & Advertising
- Brand Development
- Channel Shift Strategy
- Premiumization of Products
Unpacking Series
Event Details
Category
Retail & E-Commerce
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