In today's retail landscape, customer-centricity is more important than ever. To succeed, retailers need to focus on the customer experience and put the customer first. This means developing strategies that meet the needs of the customer and creating a shopping environment that is both convenient and welcoming. It also means offering a wide selection of products, providing great customer service, and keeping prices competitive.

Not sure where to begin? Join DeAnn Campbell as she answers our three burning questions on the topic of a customer-centric approach to retail strategies.

DeAnn Campbell is a leading Strategy and Insights expert for the retail industry. She has over 20 years of experience helping top global retailers detect emerging trends, understand the evolving customer journey and build successful business strategies for better shopper experiences and higher profit.

These are the questions we asked:

1. What does being customer-focused mean for retailers?

2. What strategies should retailers employ to engage consumers as retail convergence becomes the new norm?

3. What are some technology trends that are shaping the retail industry?

Prefer to read her answers instead? We've covered all the key points here!

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