(Image Source: Shopee)
With 52 million monthly visits in Vietnam last quarter, Shopee has exceeded Lazada’s previous record in 2017 of 50.5 million visits). Based on data from iPrice, this makes Shopee the most visited e-commerce platform in Vietnam at this point in time.
In the first quarter, online platforms like Mobile World, Tiki, and Lazada saw declines of 6%-12%, whereas Shopee saw strong growth of 21.6% during the same period.
Vietnam’s economy is expected to rise to $43 billion by 2025. As Vietnam’s internet economy continues to grow, it would be interesting to watch how the e-commerce landscape in Vietnam might change in the near future.